01
Connect
Read aggregated Roblox analytics with least-privilege access.
PlayDirective
Decision intelligence for game studios
Decision intelligence for Roblox studios
Know what changed. Know what to do next.
PlayDirective turns retention, monetization and funnel signals into evidence-backed priorities and concrete experiments — without forcing your team to live inside another analytics dashboard.
Today's decision queue
What deserves attention first
LIVE SIGNALS
01
Fix mobile onboarding friction
Mobile D1 retention fell while desktop remained stable.
88.0
priority
02
Protect paid acquisition efficiency
Traffic is growing faster than retained users.
83.0
priority
03
Test starter-offer timing
Returning players monetize materially better.
74.0
priority
Illustrative decision queue based on the product's current pilot workflow.
READ-ONLYLeast-privilege Roblox analytics access
ENCRYPTEDStudio credentials encrypted before storage
PRIVATETenant-isolated data and decisions
What PlayDirective surfaces
#1
Fix mobile onboarding
Mobile D1 is 8.7% vs 17.9% desktop
HIGH IMPACT
#2
Hold paid acquisition
Traffic is rising before retention is fixed
PROTECT SPEND
#3
Move starter offer
Returning users convert 3.4× better
OPPORTUNITY
Decision workflow
Roblox shows what happened. PlayDirective helps decide what happens next.
02
Prioritize
Rank the three product decisions with the highest likely impact.
03
Prove
Show the segment, baseline and funnel evidence behind every recommendation.
04
Experiment
Turn a supported finding into a test plan with KPIs and guardrails.
Built for studio trust
Your game stays yours. PlayDirective reads signals, not control.
Studios should not have to hand over publishing access just to get better product decisions. The pilot is designed around read-only analytics access and private tenant boundaries.
Read-only analytics
PlayDirective only needs analytics access. It does not require permission to edit or publish your Roblox experience.
Encrypted credentials
Your Roblox Open Cloud key is encrypted before storage and is never returned to browser JavaScript or the operator dashboard.
Studio-isolated workspace
Each studio has its own private tenant, session and analytics path so one customer's data never becomes another studio's evidence.
30-day founding studio pilot
Prove PlayDirective is useful before you pay for it.
The founding pilot is free during validation. Connect one Roblox experience, let PlayDirective surface the highest-priority decisions, and only consider a paid plan after your team has seen something genuinely useful.